Who am I

I am a modern, up to date, boutique Market Research recruiting agency. Established in 1991, I have an extensively developed a respondent database throughout metropolitan and regional Australia. My recruiting is ONLY done in house from my independent internal database which is constantly expanding through referrals and social media networking.

It is my job to create the perfect market research session filled with fabulous people whom are matched perfectly to project requirements, full of ideas and eager to participate.

What we do

Our Market Research is conducted for clients who vary from major manufacturers, government organisations to advertising and marketing agencies.

Research sessions are conducted as:

  • Focus Groups
  • Indepth Interviews
  • Product Testing
  • Advertising Testing
  • Audience surveys
  • Large scale projects
  • Online projects

Each focus group or interview generally runs for up to 2 hours, depending on the research being conducted.

As an example, our research can be (but not limited to):

  • A clients advertising idea (either DVD or storyboards)
  • New packaging ideas
  • New product ideas
  • Testing of products
  • Discussion about public matters and news events
  • Discussion about public services such as health or transport

All feedback offered by our candidates is highly valued by the client, assisting them to further develop their product or campaign.

As each Research session is unique, the candidates for the focus groups are carefully selected to suit the requirements.

Payment details vary from project to project and are quoted upon invitation to each project. Generally payments range between $70 to up to $100 for 2 hrs.

Our sessions are always fun!

Refreshments & snacks are generally served at each session.

Enrol with us

Market research sessions are always fun. Some of the advantages of these sessions are:

  • You get to talk with other people just like you, about topics that matter to you, and you can make a difference.
  • You will never be asked to buy anything or sign up for anything
  • Snacks and light refreshments provided
  • You always get paid for your time

For regular project updates follow us on Facebook

Our skills

Whilst each research project has a different objective, Lynnette Griffiths Market Research Services pride ourselves to deliver the best outcome to our clients each time.

  • ALL recruitment is conducted through our office and is NOT outsourced to external contractors
  • Our respondents are screened by via a generic screener, then screened again to validate all answers
  • Our priority is to ensure a good ongoing network of people are recruited, guaranteeing fresh and vibrant respondents to attend our sessions

With our years of experience, Lynnette Griffiths Market Research Services have gained a reputable presence in the following industries:

  • Major department store chains
  • Major supermarket chains
  • Major food manufacturers
  • Alcohol and cigarettes manufacturers
  • Fashion labels and chains
  • Bookkeeping & software companies
  • Car & motorbike manufacturers
  • Radio and TV companies
  • Public transport, health & education providers
  • Leading whitegoods brands
  • Petcare companies
  • Real Estate companies

Our Clients

Our new complex in Abbotsford (Vic), 3km from the CBD on the banks of the Yarra River, offers clients the luxury of taking advantage of our private rooftop boardroom or lounge room with relaxing couches, big screen TV and fabulous city views. We offer onsite undercover parking or alternatively have a tram stop in front of our building.

Our clients include:

  • Nickelodeon TV
  • Coles Myer
  • Target
  • MYOB
  • Victoria Police
  • Gambling Australia
  • Twinings
  • Foxtel
  • Local Government
  • Telstra
  • Vodafone
  • Optus
  • Select
  • Babylove
  • The Age
  • Reckitt Benckiser
  • Diana Ferrari
  • David Jones
  • Myer
  • Bunnings
  • Masters
  • Mitre 10
  • Alannah and Madeline Foundation
  • World Vision
  • Kraft
  • Cadbury
  • Australian Confectionary Company
  • Crown Lager
  • Crown Casino
  • Fosters
  • Pharmaceutical companies
  • Bakers Delight

Get in touch

Lynnette Griffiths Market Research Services

lynnette@lynnettegriffiths.com.au

0402 039 796

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